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Media Industries Conference – London 2024

The PSM-AP team is excited to host a panel presentation at the Media Industries Conference to take place at Kings College London in 2024. Chaired by our project leader, Catherine Johnson, our panel will present initial findings into the ways in which platformisation is transforming the values underpinning PSM organisations, regulation/policy and services/texts. Titled ‘Public Service Media in the Age of Platforms: policy, strategy and interfaces’, our panel will contain four papers by team members Catalina Iordache, Hanne Bruun (co-presented with Julie Mejse Münter Lassen), Dan Martin (co-presented with Catherine Johnson), and Massimo Scaglioni (co-presented with Mattia Galli).

The first paper by Catalina Iordache, titled ‘Platformisation meets universality: A comparative policy perspective on the PSM shift to digital portals in seven media markets’, focuses on the increase of PSM organisations shifting to ‘digital-first’ and ‘online-first’ policies. Through comparative policy research into seven media markets, this article asks: 1) what are the key challenges and priorities PSM organisations and regulators identify in their respective markets; and 2) what are their strategies to reach universality through the VOD portal?

Our second presenters, Hanne Bruun and Julie Mejse Münter Lassen, will be delivering a paper titled ‘Publishing PSM on Demand: A comparative study of PSM companies’ editorial practices on their VoD-services in the age of Platformisation’. The presentation will outline preliminary results from our comparative study of the editorial practices from six PSM organisations, comparing their VoD services with their linear scheduling.

The third paper, titled ‘A Future for Universal PSM? Mapping the Changing Conceptualisation of Universality in UK Media Policy’, will be co-presented by Dan Martin and Catherine Johnson. This paper will examine how processes of platformisation have impacted the ways in which UK policymakers discuss the role and relevance of universality in the transition from Public Service Broadcasting (PSB) to Public Service Media (PSM).

Our final paper will be co-presented by Massimo Scaglioni and Mattia Galli, and is titled ‘The shape of a PSM company to come. Rai’s digital strategy between national policies and industrial objectives’. This paper focuses on how the legal framework that defines the role and objectives of Italian Public Service company Rai enables, encourages or limits the implementation of a full-scale digital strategy and what industry practices have actually been implemented by Rai.

In addition to the panel discussion, we are also excited to be involved in a roundtable discussion at the conference, title ‘Doing Comparative Media Industries Studies Research: Challenges and Opportunities’. Team members Catherine Johnson, Serra Tinic, and Michal Głowacki will be joined by Cathrin Bengesser (Aarhus University) and Jeanette Steemers (King’s College London).

To hear these papers and learn more about the PSM-AP project’s intial findings, come to the London Media Conference taking place between April 16th – 19th, 2024. Note that the final day to book your place is March 24th with delegate rates graded according to the World Bank’s classification of countries per capital income levels (see the Kings College website for more details and to register). The full conference programme will be communicated in January 2024.